A vivid and engaging visual identity for a fintech startup. The Solvo brand combines playful 3D elements with a bright palette to convey the vibrancy and excitement of this flourishing sector.

Brand Strategy
Brand Design
Web Design
Art Direction
3D Illustrations
Social Media Assets

The Solvo brand comprises vibrant tones and a playful visual language to convey a break from the constraints of traditional banking.

Alongside its 2D construction, the ‘Solvo Coin’ was transposed into a 3D environment and rendered using a blend of emissive and metallic textures, conveying a flexible sense of openness and credibility.

The Solvo palette is intended to be indiscriminate, appealing to a broad and inclusive demographic, as directed by the findings of the strategy workshop.